"Unlocking Job Satisfaction: Exploring The Impact Of Cultural Intelligence On Job Satisfaction Among Employees In Upscale Hotels"

Abstract

The purpose of this study is to investigate how front desk staff members at upscale hotels catering to a broad international customer feel about their jobs in relation to cultural intelligence (CQ). It looks into how frontline employees may effectively use cultural intelligence to encourage them to provide individualized service to customers from diverse cultural backgrounds. Regression analysis with Smart PLS is used in the study to investigate the relationship between job satisfaction and cultural intelligence among the different clientele of the hotel industry. Several upscale hotels in India provided the basic data for this study. The findings demonstrate that cultural intelligence has a significant and favorable effect on employees' job satisfaction. This implies that there is a direct correlation between the cultural quotient and the satisfaction levels of employees. These results also highlight the significance of cultural competence in raising overall job satisfaction and productivity in the hotel industry. This suggests that front desk employees with greater levels of cultural intelligence are better able to cater to the various demands of visitors, which in turn enhances the hotel's overall success.