Museum Marketing Trends And Its Impact On Economic Development And The General Cultural Tourism

Abstract

museum marketing is going through a campaign of transformations from images to television advertising and social media, and even advertisements in newspapers and advertisements for workshops, seminars and conferences, as every media means has the ability to increase or decrease the persuasion of the public. The best advertising method that occurs is the continuation of activities, the development of programs, and the museum’s connection with all activities adjacent to it, using all means of mass communication and working to take opinion polls conducted by media and research centers.