DR. SHILPA SAXENA RAGHUWANSHI; DR. SHIKHA KUMRAWAT. Influencer Marketing’s Effect On Consumer Behaviour In The Indian Cosmetics Sector. Educational Administration: Theory and Practice, [S. l.], v. 30, n. 5, p. 8916–8929, 2024. DOI: 10.53555/kuey.v30i5.4475. Disponível em: https://www.kuey.net/index.php/kuey/article/view/4475. Acesso em: 16 sep. 2025.