MAN. SILVIA LÓPEZ VELÁZQUEZ; M. EN GLI. ADRIANA PEÑA SUÁREZ; MAN. ANA ROSA SUÁREZ BENÍTEZ. Social Marketing Strategies To Avoid Social Washing Under The Perception Of Generation Z Young People, In The North Of The State Of Mexico, 2023. Educational Administration: Theory and Practice, [S. l.], v. 30, n. 8, p. 540–550, 2024. DOI: 10.53555/kuey.v30i8.7466. Disponível em: https://www.kuey.net/index.php/kuey/article/view/7466. Acesso em: 29 sep. 2025.