Ms. Madhulika Chaudhuri, and Dr. Bindiya Tater. “The Effect of Personalised Algorithm in Brand Reinforcement”. Educational Administration: Theory and Practice 30, no. 4 (April 29, 2024): 11467–11471. Accessed September 29, 2025. https://www.kuey.net/index.php/kuey/article/view/10738.