Harish Kumar Sriram. Harnessing AI Neural Networks and Generative AI for Advanced Customer Engagement: Insights into Loyalty Programs, Marketing Automation, and Real-Time Analytics. kuey [Internet]. 2023 Dec. 8 [cited 2025 Oct. 18];29(4):4361-74. Available from: https://www.kuey.net/index.php/kuey/article/view/9264