Dr. Kuldeep Agnihotri, Dr. Akansha Deshmukh. A Systematic Review of Relationship Between Co-Branding and Consumers. kuey [Internet]. 2024 Feb. 24 [cited 2025 Oct. 26];30(2):1848-61. Available from: https://www.kuey.net/index.php/kuey/article/view/9640